Senior Analyst, Data and Analysis

Job Description
Senior Analyst, Data & Analysis
The Data & Analysis team uses data-driven insights to fuel strategic growth for clients.  We believe that data should never exist in a vacuum; instead, it should be put to work to bring the best ideas and stories to our clients.
To help with this, we’re looking for an outstanding Senior Analyst – someone who can analyze massive data sets, make insightful cross-channel recommendations, and communicate strategic ideas to clients. Sound like you? Read on.
As a Senior Analyst, you’ll build the strategic and tactical foundation for data-driven marketing efforts.  You’ll work to achieve client goals through brand and acquisition campaigns, site optimization, and/or online testing strategy.
Day-to-day, your role includes:
Instituting frameworks across project and campaign lifecycles, including measurement plans, primary and secondary research, and performance reporting
Diving into large data sets, uncovering insights, and providing impactful recommendations to clients
Connecting the dots across channels through data (including display media, site, search, email, and social) to provide a holistic view of marketing efforts
Communicating with clients regularly on scheduled deliverables and ad-hoc requests
Collaborating with internal teams and external partners to drive success for client’s business goals
Lead the implementation, integration, and ongoing management of Datorama, a data visualization and reporting tool, and IAS (Integral Ad Science), a digital ad verification solution.
Manage and optimize processes for data intake, validation, and communication with global teams
Work with internal and external teams regularly to identify and address potential ad quality issues before they become problems
Global SME for Taxonomy, Datorama, IAS responsible for answering questions from local and regional teams and providing regular training