Growth Marketing Manager

Position Overview: 
The Growth Marketing Manager will be responsible for developing and executing strategies that drive customer acquisition, engagement, and retention. This role requires a deep understanding of digital marketing channels, analytics, and customer behavior. The ideal candidate will have a proven track record of driving growth in a fast-paced environment, with a focus on measurable results and continuous optimization.
Responsibilities:
Develop and implement growth marketing strategies to drive user acquisition, engagement, and retention
Conduct market research to identify new growth opportunities and customer segments
Utilize a mix of marketing channels including SEO, SEM, social media, email marketing, and content marketing
Analyze and interpret data to measure the effectiveness of campaigns and optimize performance
Collaborate with product, sales, and customer success teams to align marketing strategies with business goals
Create and manage a marketing budget, ensuring efficient allocation of resources
Develop and execute A/B tests to continually improve campaign performance
Monitor industry trends and competitor activities to stay ahead of the curve
Report on key performance metrics and provide actionable insights to stakeholders
Requirements:
Bachelors degree in Marketing, Business, or related field
4+ years of experience in growth marketing, digital marketing, or a related role
Proven track record of driving growth and achieving measurable results
Strong analytical skills with the ability to interpret data and make data-driven decisions
Proficiency in marketing automation tools and analytics platforms
Excellent communication and interpersonal skills
Ability to work independently and as part of a team in a fast-paced environment
Creative thinking and problem-solving abilities
Experience with A/B testing and conversion rate optimization